21shares Exec说

Despite recent market volatility, 21Shares President Duncan Moir maintains that crypto assets, including Bitcoin and Dogecoin, offer valuable long-term diversification and are increasingly recognized as legitimate investment assets.

In a CNBC interview on Monday, Moir discussed the macroeconomic factors impacting Bitcoin (BTC) and 21Shares' launch of a Dogecoin (DOGE) exchange-traded product (ETP) in Europe.

Moir noted that crypto volatility has been less pronounced than expected, given the broader macroeconomic instability. He characterized crypto volatility as "moving in line with broader assets."

He highlighted the decreasing long-term volatility of Bitcoin, particularly with increased institutional investment. He stated that Bitcoin's volatility is now "on par with equities."

While some argue that Bitcoin's performance during inflationary periods undermines its status as an inflation hedge, Moir disagrees. He stated, "The inflation hedge argument remains valid. Bitcoin has a fixed supply, and we anticipate continued adoption as a store of value by new investors."

Read more: Apple stock gains as tech stocks, Bitcoin bounce on tariff reprieve

Dogecoin ETP Launch

Moir also addressed 21Shares' recent launch of a Dogecoin ETP in Europe, a move met with some skepticism due to Dogecoin's volatility and unconventional origins. Moir defended the decision as both strategically sound and timely.

He explained, "Dogecoin possesses unique characteristics. It began as a fun social token with strong product-market fit, but it's evolving into a global payments currency. We're seeing real-world adoption by large corporations."

He emphasized that the ETP, providing investors with traditional access to Dogecoin, targets long-term holders, not short-term speculators. "Market conditions, whether up or down, were irrelevant to our strategy," he said. "Our goal is to simplify crypto investing, making it as easy as buying a stock."

Moir highlighted that 21Shares' Dogecoin product is the result of a rare, officially endorsed partnership with the Dogecoin community—a testament to growing institutional interest in the sixth-largest cryptocurrency by market capitalization.

"This partnership is truly unique," he said. "Such officially endorsed and exclusive arrangements are uncommon."

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